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Developed by Nintendo, the e-Reader connects to the Game Boy Advance via the cartridge slot and uses "Dot Code Technology" to read optical data imprinted on specially designed trading cards. The library of cards begins with Pokémon-e trading card game cards, to be distributed by Wizards of the Coast under license from Pokémon USA, Inc., which also can be used as a stand-alone trading card game; Animal Crossing-e cards that unlock features and heighten game play in the NINTENDO GAMECUBE game; and Game & Watch-e cards, which hold an entire game printed on a single card.